What is Mindset College?

Mindset College is the secret weapon you need to win. This online coaching membership is the only place you can develop Dave Sammel’s hallmark ‘inside out’ thinking style to change the way you treat yourself as an athlete

  Develop the strong and resilient mindset of a true winner

  Go into matches with the right expectations, an unshakeable confidence and self-belief in your processes

  Live out your full potential and thrive at the top of your game

  Leverage a mental edge over your opponent

  Embrace the learning power of setbacks and losses

  Master doubts and fears

  Develop the discipline and routine of a champion

  Create calmness and stay focused on your goal

What do people say about Dave Sammel & Mindset College?

Liam Broady, ATP #116, Davis Cup and British #4…

“We are on quite the journey. The older I get the more I get Dave. He really does understand what it takes. It would have been great to have gone through Mindset College as a teenager as it would have cleared a lot of rubbish from my head.”

Ellie Leather, Track and field, All American

“I thought I was mentally weak with special problems. MC changed my perceptions towards pain in a race and my results improved quickly. What I didn’t expect was a total change in my attitude to life. I’m happier, more relaxed, and breaking records”

Marcus Daniell, ATP doubles #33, New Zealand Davis Cup and Olympic bronze medalist

“Dave, just want to say thank you for all that you’ve done for me. Being injured makes me think about my life from a larger perspective. I believe I wouldn’t have continued for too much longer if you hadn’t seen something in me that made you want to snap me on to the right path. I am truly grateful for your input and advice.”

Who is Dave Sammel?

I was, born in Johannesburg, South Africa. I work as a world prominent tennis coach and accredited Association of Tennis Professionals (ATP) Tour Coach, earning their highest coaching award in 2016. I have coached dozens of athletes to represent their countries internationally, including four Olympians.

I have authored several publications, including the best-selling book Locker Room Power. I specialize in providing inspirational and pragmatic recommendations on how to develop mental strength, a winning attitude and how to be successful in any competitive environment. My programmes are tailor-made to fit each client’s needs.