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Try on ASICS for size


 

Originally published on: 11/03/13 00:00

ASICS is well known for its running equipment, but the quality, comfort and support synonymous with its running shoes apply just as well to tennis.

Former US Open champion Sam Stosur has been wearing ASICS shoes for three years and signed up to wear the brand at the beginning of last season, with Gael Monfils following suit in January, debuting his new gear at the Australian Open.

If it’s good enough for Monfils and Stosur, it’s good enough for us here at tennishead. We’ve also teamed up with the experts at ASICS, who will be sharing their knowledge and expertise exclusively with tennishead this season.

We headed down to Oxford Street to check out the brand’s flagship store in London, which opened just before last summer’s Olympics, to check out their tennis collection.

Every staff member is fully versed on the technology that goes into the products in order to help you choose the right tennis shoe for your style of play.

“There isn’t as much gel in a tennis shoe as there is in our running shoes,” deputy store manager, Jonas Furrer, explains. “The more gel there is the less responsive the shoe is, especially with the lateral movement which is so important in tennis.

“The best shoe depends on what type of player you are. A lighter shoe is better suited to an all-round player, while a heavier shoe is more for a baseliner.

“We’re seeing more and more people coming into the store asking about our tennis products, which is a bit surprising given the weather recently!”

We’ll be putting ASICS’ knowledge to the test in our next issue. If you have any questions for the ASICS experts, from technology to technique, email us at [email protected].

We visited the ASICS flagship store on Oxford Street, nearest tube Marble Arch. For opening times and more information, click here or for a stockist near you visit www.asics.co.uk.

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Tim Farthing, Tennishead Editorial Director & Owner, has been a huge tennis fan his whole life. He's a tennis journalist and entrepreneur as well as playing tennis to a national standard. He also helps manage his local club and volunteers for his local tennis organisation. He's a specialist in content about the administration of professional tennis and tennis coaching for all levels.